Are you Wondering about, how to begin creating an organic search strategy for your company? Whats the most Suitable way to combine your company's different components such as website, blog, or youtube channel? Perhaps we can help you out, I outline a strategic approach to SEO for a mock company, where I pretend to be the SEO managing the Webmaster.
Creating a SEO strategy
You should know about:
- Beginner SEOs or online strategists
- Familiarity with Search and industry tools
- Google Webmaster Tools
- Web anaytics, like Google Analytics
- Next Step Towards Building an SEO strategy is:
- Using Readit.me as mock company
- Building an SEO strategy
- Understand searcher persona workflow (Search, Rank and display, page content, converting your audience and motivating them.)
- 2. Determine company and website goals· what are the goals of your company· In what field can we beat the competitors that our products are liked by everyone in the field· What does success look like?o Increased webmaster community and higher participation in products/services.· What components are involved?· How does our website play a part in this success?o Provide webmasters the latest information and announcements3. Audit your site to best reach your audience· What groups are you targeting?o Where are they located?o What devices are they using?4. Execute and make improvementsTrack every stage of the search-engine pipeline1. Crawling2. Indexing3. Search result
- Overcoming obstacles
- Feel free to reference the slides as well.
- Overcoming obstacles
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